The UK’s leading contract flooring company
Raising awareness from the ground up
Brief
Axiom is the UK’s No.1 contract flooring company for national retail chains, airports, corporate offices, government buildings, healthcare environments, educational establishments, residential developments and public buildings. Its old brand and website did not reflect this leading position. Further, it wanted to introduce an additional service, entrance matting.
Strategy
We worked closely with the client to refine their brand and develop two new websites, one for contract flooring and one for entrance matting, both with a consistent style. We then designed a campaign to promote their unique furniture lifting system that enables old office carpet to be replaced without the need for moving furniture.
